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Million Dollar Red 2003-10
On-screen approximation from the published RGB value. Order a physical sample before you decide.
Undertone: Saturated red (a color, not a neutral)
In CIELAB, Million Dollar Red sits at L* 41.8, a* 51.6, b* 35.0. Its hue angle is 34° and its chroma is 62.4, so it reads as an outright red rather than a neutral. It classifies as warm. Among Benjamin Moore colors with a similar LRV (±5), it is warmer (more yellow) than 98%.
LRV 12.6: very dark
Light Reflectance Value runs from 0 (absolute black) to 100 (perfect white). At 12.6, Million Dollar Red is lighter than 11% of Benjamin Moore colors. Near-black depth. Use on doors, trim, cabinetry, exteriors or moody rooms with strong artificial lighting.
Closest Sherwin-Williams match to Million Dollar Red
Ranked by CIEDE2000 color difference (ΔE) computed from published RGB values. Below 2 is hard to tell apart on the wall; above 4 is a different color.
| Color | Code | ΔE2000 | How close | |
|---|---|---|---|---|
| Red Obsession | SW 7590 | 1.08 | Very close | |
| Cherry Tomato | SW 6864 | 1.59 | Very close | |
| Real Red | SW 6868 | 2.84 | Close — difference visible side by side |
Closest Behr match to Million Dollar Red
Ranked by CIEDE2000 color difference (ΔE) computed from published RGB values. Below 2 is hard to tell apart on the wall; above 4 is a different color. Behr does not publish LRV, so Behr values here are estimates.
| Color | Code | ΔE2000 | How close | |
|---|---|---|---|---|
| Red Tomato | 170B-7 | 3.08 | Close — difference visible side by side | |
| Flirt Alert | P150-7 | 3.09 | Close — difference visible side by side | |
| Crimson Silk | PMD-85 | 3.28 | Close — difference visible side by side |
Similar Benjamin Moore colors
| Color | Code | ΔE2000 | How close | |
|---|---|---|---|---|
| Shy Cherry | 2007-20 | 2.93 | Close — difference visible side by side | |
| Neon Red | 2087-10 | 3.01 | Close — difference visible side by side | |
| Smoldering Red | 2007-10 | 3.54 | Close — difference visible side by side | |
| Hot Tamale | CSP-1155 | 3.72 | Close — difference visible side by side | |
| Red | 2000-10 | 3.78 | Close — difference visible side by side | |
| Ruby Red | 2001-10 | 3.88 | Close — difference visible side by side |
Lighter and darker versions
Colors from Benjamin Moore with nearly the same hue and saturation, one step lighter or darker.
- Poppy 1315 · lighter, LRV 14.8
- Ruby Red 2001-10 · lighter, LRV 15.9
- Red 2000-10 · lighter, LRV 14.2
- Cochineal Red CW-330 · darker, LRV 12.9
- Smoldering Red 2007-10 · darker, LRV 11.7
- Merlot Red 2006-10 · darker, LRV 11.6
Colors that go with Million Dollar Red
Color-theory pairings — the nearest Benjamin Moore color to each rotated hue, keeping the same lightness and saturation:
- Venezuelan Sea 2054-30 · complementary (180°)
- Foxglove Bloom 2077-20 · analogous (−30°)
- Mexican Hot Chocolate CSP-1080 · analogous (+30°)
- Amazon Moss 2037-10 · triadic (120°)
- Paddington Blue 791 · triadic (240°)
Million Dollar Red vs popular colors
- Red (Benjamin Moore 2000-10, ΔE 3.8) is lighter (LRV 14.2 vs 12.6), more yellow/warm, more red/pink, more saturated.
- Heritage Red (Benjamin Moore HC-181, ΔE 8.4) is darker (LRV 10.3 vs 12.6), more yellow/warm, more red/pink, more saturated.
- Caliente (Benjamin Moore AF-290, ΔE 9.7) is darker (LRV 8.8 vs 12.6), more blue/cool, more green, more muted.