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Madison Avenue 759

On-screen approximation from the published RGB value. Order a physical sample before you decide.

Hex#6BC0CE
RGB107, 192, 206
LRV47.3
UndertoneBlue-green (color)
Warm / coolCool
UseInterior & exterior

Undertone: Saturated blue-green (a color, not a neutral)

In CIELAB, Madison Avenue sits at L* 73.1, a* -22.0, b* -15.0. Its hue angle is 214° and its chroma is 26.6, so it reads as an outright blue-green rather than a neutral. It classifies as cool. Among Benjamin Moore colors with a similar LRV (±5), it is warmer (more yellow) than 6%.

LRV 47.3: mid-tone

Light Reflectance Value runs from 0 (absolute black) to 100 (perfect white). At 47.3, Madison Avenue is lighter than 52% of Benjamin Moore colors. Reads clearly as a color. Best in rooms with good natural light, or as an accent wall; small dark rooms may feel smaller.

Closest Sherwin-Williams match to Madison Avenue

Ranked by CIEDE2000 color difference (ΔE) computed from published RGB values. Below 2 is hard to tell apart on the wall; above 4 is a different color.

ColorCodeΔE2000How close
Surfin'SW 90482.17Close — difference visible side by side
Rapture BlueSW 67732.34Close — difference visible side by side
NautilusSW 67802.70Close — difference visible side by side

Closest Behr match to Madison Avenue

Ranked by CIEDE2000 color difference (ΔE) computed from published RGB values. Below 2 is hard to tell apart on the wall; above 4 is a different color. Behr does not publish LRV, so Behr values here are estimates.

ColorCodeΔE2000How close
Rushing StreamP480-41.79Very close
Turquoise BluePPH-502.11Close — difference visible side by side
Azul TurquesaPPH-50 (HISP)2.11Close — difference visible side by side

Similar Benjamin Moore colors

ColorCodeΔE2000How close
Fairy Tale Blue2055-503.00Close — difference visible side by side
Seaside Blue2054-503.24Close — difference visible side by side
How Blue Am I?7523.31Close — difference visible side by side
Graceful Sea7673.40Close — difference visible side by side
Pool Blue2052-503.76Close — difference visible side by side
Baby Boy Blue2056-504.12Similar, clearly different

Lighter and darker versions

Colors from Benjamin Moore with nearly the same hue and saturation, one step lighter or darker.

Colors that go with Madison Avenue

Color-theory pairings — the nearest Benjamin Moore color to each rotated hue, keeping the same lightness and saturation:

Madison Avenue vs popular colors

Independent project, not affiliated with or endorsed by Sherwin-Williams, Benjamin Moore or Behr. Color names and numbers belong to their owners. Screens show colors differently and paint changes with light and sheen — always look at a physical sample on your wall before buying.